you’ve surfed the web to my island [dot] online
katalina
Independent designer in Los Angeles
now
- designing product & brand foundations for fun, inspiring projects, built to run on their own
- studying mechanical engineering (b.s. transfer track) and blockchain development (a.s.)
- sometimes a live stream tech @ social objects
- hiring, have a project, or have fun ideas? email me ☺︎
about
work
SAN Sound
Co-founded and designed wireless in-ear monitors that reached a community in 37 countries.
Gabriel Locke
A live author site Gabriel runs on their own, plus a social system and how-to guide.
SLATE
Brand and logo for a YC-backed AI startup. The team chose a direction and ran with it.
main thing
Logo, site and pitch visuals, shipped while the founder was fundraising.
what i do
- Brand
- Brand & Identity Systems
- Brand Strategy & Research
- Logo Design
- Graphic Design
- Illustration
- Digital & Marketing
- Product & UX/UI Design
- Web Design
- Research-Led Social Assets & Recommendations
- Pitch Deck Design
- Physical Product
- Packaging Design
- 3D Modeling & CAD
- Technology & Live
- Creative Technology & Prototyping
- Livestream Production & Technical Support
- Tools
- Figma
- Adobe Illustrator
- Adobe Photoshop
- Procreate
- Webflow
- Squarespace
- Klaviyo
- Canva
- CapCut
- TikTok LIVE Manager
- OBS Studio
- Shapr3D
- Autodesk Fusion
- Adobe InDesign
- Pantone Connect
- Miro
play
Masquerade Ball
A funding proposal for Club Nothing’s $10,000 nightlife grant, pitched with my collective Las Chiquititas and Cult Faves.
By the Bite
Volunteer brand identity for a local food business: logo, colors, menu, product labels, and market banner.
Silver Lining
Front and back CD cover art for the 2023 album by Marcus I.
past
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2022–24Co-Founder, Founding DesignerSAN Sound · Remote
Wireless in-ear monitors that reached a community in 37 countries.
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2021–22Product DesignerWise Token (WiseSoft LLC) · Remote
show earlierhide earlier
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Nov 2021Foundations of Humane Technology
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2021UX DesignerBlank & Co. · Remote
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Mar 2021UX/UI DesignIronhack · Uber Scholarship Recipient
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2018, 2019Scholarship for Women in BlockchainShe(256), UC Berkeley · 2x Recipient
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2017–22EarlierOps Coordinator at What You Didn’t See · Marketing Intern at Loungefly, a Funko brand · Tech Generalist at Imperial Art Studio · Film and Customer Service Roles · Head of Photography, High School Yearbook
Credentials are available on LinkedIn.
say hi
why is this site so plain? aren’t you a designer?
I am, and my work lives on the case study pages. I kept this page simple on purpose so the focus stays on the content. It’s really just me talking. I’d rather you read it than admire it, and it feels more honest this way.